Networking hasn’t disappeared; it’s just transformed. As the events industry continues to evolve, digital-first connection has become not just an option but a necessity. Whether you're leading a fully virtual summit, hosting a hybrid experience, or supporting a remote team, strong virtual networking strategies are now core to success. When done right, virtual networking delivers something every event needs: a real connection.
The Core Principles of Successful Virtual Networking
Virtual networking can’t afford to feel like an afterthought. Gone are the days of dropping people into unmoderated breakout rooms and hoping something sticks. To create real value, your networking strategy needs four key elements.
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- Curate the groups to ensure attendees have a commonality and a purpose for connection.
- Facilitate the forming of connections with guided prompts and moderators to keep the energy up and the conversation flowing.
- Personalize the experience with the use of AI and analytics. Improve the rate of successful connections by considering attendee goals, roles, and industries.
- Follow up with attendees to provide after-event support for building on the connections made.
Formats That Foster Digital Connection
The best virtual networking formats are those that make people feel seen, heard and engaged. Use a variety of organized activities and events that will appeal to a far broader range of interests and communication styles. Speed networking is fast-paced and high-energy. Virtual round tables and think tanks provide an opportunity for senior leadership to connect on bigger-picture topics. Breakout sessions encourage in-depth conversations with a more intimate and inclusive feel. Gamification sparks the competitive spirit in attendees by encouraging them to collect badges, compete with each other, and win prizes.
Top Tools for Virtual Networking
Choosing the right platform is key. Each tool shines in different settings. From hosted VIP meetups to large-scale industry expos, there’s no one-size-fits-all platform.
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- Brella – AI-powered matchmaking and scheduling
- Hopin (Now RingCentral Events) – All-in-one event platform with networking spaces
- WonderMe – Spatial video networking
- Airmeet – Virtual tables and social lounges
- Grip – Smart matchmaking and B2B networking
- Zoom + Add-ons – Custom breakouts, polls, integrations
Creating a Seamless and Engaging Experience
Even with the best tech, engagement hinges on smart planning. When attendees know what to expect and feel guided throughout, they’re more likely to engage.
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- Pre-event onboarding and tech prep for attendees
- Branded digital environments that reflect the tone and personality of the event
- Clear networking schedules and instructions to boost participation
- Live moderators or MCs to guide sessions and keep energy high
Plan a Successful Virtual Networking Event
As remote work, hybrid events, and global audiences become the norm, digital networking is the glue that holds your event community together. With the right strategy, tools, and thoughtful design, you can build relationships that last long after the screen goes dark. Attend The Event Planner Expo to explore top tools, emerging trends, and expert-led strategies that are shaping the future of connection.
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